Understanding the TikTok Preorder Setup: A Comprehensive Guide for Sellers
What is the TikTok Pre-Order Feature and How Does it Benefit Sellers?
Are you a seller looking to take your business to the next level on TikTok? Look no further than the Pre-Order feature! This exciting feature allows sellers to list exclusive or limited-edition products before they even hit the market, with shipping delayed until a set release date (3-60 days ahead). This innovative setup offers numerous benefits for sellers, including generating sales, building shopper relationships, and growing brand buzz.
Who is Eligible to Use the Pre-Order Feature and What are the Key Eligibility Criteria?
Not all sellers are eligible to use the Pre-Order feature on TikTok. To be eligible, you must sell customized or handmade items, and your shop must meet certain requirements. These requirements include:

- Having a verified TikTok shop
- Ensuring your account is in good standing
- Offering products that meet TikTok's creator community guidelines
- Providing a clear and concise product description, including pricing, shipping, and return policies
Setting Up Pre-Order on Your TikTok Shop: A Step-by-Step Guide
Setting up Pre-Order on your TikTok shop is a straightforward process. Here's how to do it: